原文：http://vegnews.com/2019/9/pitbulls-miami-grill-developing-full-vegan-menu-after-beyond-burger-success

注：译文谨供参考。

PITBULL’S MIAMI GRILL DEVELOPING FULL VEGAN MENU AFTER BEYOND BURGER SUCCESS

试销“超越汉堡”成功！皮普保罗的Miami Grill餐厅开始打造全面纯素菜单

The culinary team at the Florida-based chain is looking to develop menu items to complement the Beyond Burger, which comprises 25 percent of total burger sales at Miami Grill after being on the menu for a month.

这家连锁餐厅的总部位于佛罗里达州，其烹饪团队目前正着手开发完善“超越汉堡”（Beyond Burger）的菜单产品。此前Miami Grill餐厅试销一个月的“超越汉堡”大受消费者们欢迎，销量一下子占了其汉堡总销量的25%。

by ANNA STAROSTINETSKAYA

作者：ANNA STAROSTINETSKAYA

SEPTEMBER 15, 2019

2019年9月15日

Florida-based chain Miami Grill—which counts musician Armando Christian “Pitbull” Pérez as its key equity partner—is working to expand its plant-based options after adding the Beyond Burger to its menu last month. 

总部位于佛罗里达州的连锁餐厅Miami Grill──音乐家阿曼多·克里斯蒂安·佩雷斯（Armando Christian Pérez）（艺名“皮普保罗”，Pitbull）为其关键权益合伙人──在上个月将“超越汉堡”加入到菜单试售成功后，当前正努力扩大其植物性产品业务。

“The Beyond Burger has quickly accounted for 25 percent of our total burger sales,” Miami Grill Chief Operating Officer Jonathan H. Vogel said. “That’s a telling statistic. It ultimately led us down this path of menu expansion in the plant-based area.” 

“‘超越汉堡’的销量迅速占到了我们汉堡总销量的25%，”Miami Grill首席运营官（COO）乔纳森·沃格尔（Jonathan H. Vogel）说道。“这是一个效果显著的统计数字。它最终引导我们走向了这条扩充植物性食品菜单的道路。”

While exact menu items have yet to be announced, the chain is exploring a variety of dishes to satisfy what it discovered is a strong demand for plant-based options. 

这家连锁餐厅尚未公布具体的菜单新品，目前正在紧锣密鼓地探索各种各样的美味佳肴，以满足其察觉到的消费者们对植物性产品的旺盛需求。

“Given the popularity of the Beyond Burger at our restaurants and positive feedback around its great taste, we have decided to begin the process of expanding our plant-based food options,” Vogel said. “Our culinary chef and team will assist us with this initiative to complement our current menu including chicken, meatballs, seafood, gyros, and cheesesteaks. It’s very clear that consumers are looking for alternative food options.”

“考虑到‘超越汉堡’在我们各餐厅的受欢迎程度以及消费者们对其超级美味的正面反馈，我们已经做出决定，开始努力扩大我们的植物性食品业务，”沃格尔说道。“我们的烹饪大厨和团队将协助我们实施这个新举措，补充完善我们现有包含鸡肉、肉丸、海鲜、希腊卷饼（gyro）和奶酪牛排的菜单。消费者们很明显也在四处寻觅替代性食物产品（植物性食品）。”