超越汉堡肉饼(纯素食品)刚刚批量亮相Costco超市

2019-12-06

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原文:http://vegnews.com/2019/12/vegan-beyond-burgers-just-launched-at-costco-in-bulk

注:译文谨供参考。



VEGAN BEYOND BURGERS JUST LAUNCHED AT COSTCO IN BULK

超越汉堡肉饼(纯素食品)刚刚批量亮相Costco超市


The big-box store is now selling eight-patty packs for $14.99 at stores nationwide.

这家大型超市的全美连锁店正在热卖这款14.99美元的八块肉饼包装产品。


by ANNA STAROSTINETSKAYA

作者:ANNA STAROSTINETSKAYA


DECEMBER 5, 2019

2019年12月5日


Today, vegan brand Beyond Meat announced that its popular Beyond Burgers are now available at many Costco stores nationwide, including those in New York, New Jersey, Connecticut, California, Massachusetts, Texas, Maryland, Virginia, Florida, Arizona, Colorado, Hawaii, and more.

纯素品牌公司“超越肉类”(Beyond Meat)于今日宣布,其广受消费者欢迎的“超越汉堡”(Beyond Burgers)肉饼产品正式登陆Costco超市在美国各地的众多分店;该款纯素食品在纽约州、新泽西州、康涅狄格州、加利福尼亚州、马萨诸塞州、德克萨斯州、马里兰州、弗吉尼亚州、佛罗里达州、亚利桑那州、科罗拉多州、夏威夷州等地的Costco门店均有销售。


Costco is selling the vegan burgers in four-packs (eight patties total) for $14.99. The Costco partnership represents Beyond Meat’s move into club stores, a new sector of the retail channel for the vegan brand.

Costco超市以四包(总共八块肉饼)形式批量出售这款14.99美元的纯素肉饼美食。Costco超市与超越肉类公司建立合作伙伴关系,标志着该纯素品牌公司挺进零售渠道的新领域──会员店(club stores)。


In 2016, Beyond Meat first debuted its now popular vegan burgers at a single Whole Foods Market store in Boulder, CO and has since expanded to more than 58,000 retailers and foodservice providers globally.

2016年,在科罗拉多州博尔德市(Boulder, CO)的一间全食超市(Whole Foods Market)门店,超越肉类公司首次推出了其纯素汉堡肉饼产品;如今,这家公司广受消费者欢迎的纯素美食产品已扩张到全球58,000多家零售店和餐饮服务机构。


In recent years, Costco has added several vegan burgers to its shelves, including Awesome Burger (made by Nestlé’s Sweet Earth) and Don Lee Farms’ Organic Plant-Based Burger—which sold 1 million units in less than 60 days when it hit Costco shelves last year.

近些年来,Costco超市的货架也增添了不少纯素肉饼产品,包括雀巢公司旗下“甜蜜地球”(Sweet Earth)品牌的“超棒汉堡”(Awesome Burger)和Don Lee Farms公司的有机植物性汉堡肉饼产品──这款植物性美食产品于去年登陆Costco超市货架后,在不到60天内售出了一百万件。


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